Planning & Preparation

Planning & Preparation

Key things to know about a company before the interview

There are 4 things that you need to know before your interview. Knowing these things will let you know whether you are a good fit for the company before you walk in. (If you do your research and it turns out you don’t think you are a good fit – that’s a whole different story), but if you decide you are – you need to know:

  1. What do they do?

Fundamental question, maybe to the point of “are you kidding me?”, but hear us out!

You may be interviewing for an accounting position – but you need to know the ins and outs of what the company does. It isn’t uncommon for questions to be asked during an interview, such as

“What is your understanding of what this organisation does?”

and if you don’t have the right answer it doesn’t look good. Companies want to hire people who are knowledgeable and passionate about what they do. You aren’t just interviewing for an accounting position, you’re interviewing for a role within the bigger picture. You need to know what that is.

  • Why do they do it?

Along with the what is the why. It is imperative that you check out their “about” page. Knowing what is driving a company to do what they do is key to coming across as a person they want to hire. Do they help people? Do they make things? What is their Why?

Companies have mission statement and visions. This will tell you a lot about them. You can use a company’s values and mission statement to explain to them why you would be a good fit for them. If you can sell them on the reasons you are a good fit for them – it will make it all the more likely they will hire you.

  • Company history and where to in the future?

How did they get started?

It’s important to understand a company’s history. Know how they got their start, and what path they travelled to get to where they are now. It makes you look interested in the company and not just the job.

Just as important as the history is where are they going from here. You need to know where that is, and then you will be in a position to tell them what role you can play to get them there during your interview.

  • What is the culture like?

Culture is important. It will ultimately dictate how much you enjoy your job. Humans are social creatures – although it is important that you enjoy the actual job you will be hired to conduct the company culture will go a long way to showing how well you will fit in. You can find out a lot about the voice of a company and their culture by checking out their social media pages. You can also keep abreast of current events through social media, which might assist in you coming up with some questions of your own at the end of the interview.

If you have any tips on what to know about a company before going into an interview email us at and let us know.

CV Upload